Friday, July 20, 2012

You have T minus 60 days to read this book.

Check out this advertisement for a book with disappearing ink.



What are your thoughts about it?  Would a book with an expiration date motivate you to finish reading it?  What implications could this have on the reading process?  Is this just a sales tactic, or does it address greater problems?  What sort of problems could it address?  

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